{"id":14142,"date":"2025-08-29T17:23:35","date_gmt":"2025-08-29T15:23:35","guid":{"rendered":"https:\/\/mindit.io\/customer-success\/planteneers-mindit-io-creating-the-worlds-first-plant-based-food-configurator\/"},"modified":"2025-10-16T14:50:10","modified_gmt":"2025-10-16T12:50:10","slug":"planteneers-mindit-io-creating-the-worlds-first-plant-based-food-configurator","status":"publish","type":"success-story","link":"https:\/\/mindit.io\/de\/customer-success\/planteneers-mindit-io-creating-the-worlds-first-plant-based-food-configurator\/","title":{"rendered":"Planteneers + mindit.io: Entwicklung des weltweit ersten Konfigurators f\u00fcr pflanzliche Lebensmittel"},"content":{"rendered":"\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Executive Summary<\/h3>\n\n\n\n<p>mindit.io partnered with Planteneers, a pioneer in the plant-based food industry, to co-create the world\u2019s first digital configurator for plant-based food products &#8211; Plantbaser. This virtual platform enables B2B customers to customize ingredients, protein sources, and product properties, and receive tailored samples in under 20 minutes. The result: faster time-to-market, increased project profitability, and a competitive edge in the global food innovation space.<\/p>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Key Results<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Reduced product time-to-market by over 80%<\/li>\n\n\n\n<li>Increased profitability from small and mid-sized customers<\/li>\n\n\n\n<li>Launched globally in under 8 months<\/li>\n\n\n\n<li>Created a fully digital, scalable product development and sampling journey<\/li>\n\n\n\n<li>Enabled real-time analytics for business insights and decision-making<\/li>\n<\/ul>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">About the Client<\/h3>\n\n\n\n<p>Planteneers is part of Stern-Wywiol Gruppe GmbH, a family-owned group generating \u20ac500M+ in revenue across global B2B food markets. With decades of experience in food processing, Planteneers drives innovation in plant-based alternatives by offering raw materials and technical know-how to manufacturers. The company sought to leverage digital technologies to automate traditional product development workflows and enhance customer engagement.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/minditstrapistorage.blob.core.windows.net\/strapi-uploads\/assets\/Picture1_8e6661767f.png\" alt=\"Picture1.png\"\/><\/figure>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">The Challenge<\/h3>\n\n\n\n<p>Two major business challenges stood out:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Time-to-market: Traditional custom product development could take up to 18 months.<\/li>\n\n\n\n<li>Profitability: Many development projects for smaller clients led to financial losses.<br>Additional technical challenges included creating a secure, scalable digital platform tailored to the needs of diverse users, while integrating advanced customization and sample ordering features.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Project Goals<\/h3>\n\n\n\n<p>mindit.io was brought in to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Build a secure, white-label food configurator for product customization and sampling<\/li>\n\n\n\n<li>Automate manual development processes and improve data collection<\/li>\n\n\n\n<li>Enable scalable customer engagement, regardless of plant-based expertise<\/li>\n\n\n\n<li>Provide analytics for behavior tracking, sales insights, and traffic monitoring<\/li>\n<\/ul>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">mindit.io\u2019s Solution<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/minditstrapistorage.blob.core.windows.net\/strapi-uploads\/assets\/Picture2_49a6e37bee.png\" alt=\"Picture2.png\"\/><\/figure>\n\n\n\n<p>The project followed a phased approach:<br><strong>Phase I \u2013 Concept:<\/strong> mindit.io collaborated with Planteneers and a Swiss innovation partner to define technical architecture, design user journeys, and create mock-ups.<br><strong>Phase II \u2013 Develop:<\/strong> Using Scrum and Secure Software Development Life Cycle (S-SDLC) practices, the platform was built and launched globally in less than 8 months. The solution included the core modules: product catalog, interactive configurator, and sample ordering.<br><strong>Phase III \u2013 Enhance:<\/strong> New tools such as a Product Owner Process application and Analytics module were added to monitor platform performance and track user behavior in real-time.<br>Technologies: Spring Boot, Java 11, Angular 16, Microsoft SQL Server, Elasticsearch, Keycloak, Microsoft Azure<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/minditstrapistorage.blob.core.windows.net\/strapi-uploads\/assets\/Picture3_d27e231c16.png\" alt=\"Picture3.png\"\/><\/figure>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Key Features and Functionalities<\/h3>\n\n\n\n<p><strong>Product Catalog:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Centralized recipe data management<\/li>\n\n\n\n<li>Recipe search, edit, and export capabilities<\/li>\n\n\n\n<li>Order management and technical document generation<br><strong>Product Configurator:<\/strong><\/li>\n\n\n\n<li>Real-time product customization and intelligent product matching<\/li>\n\n\n\n<li>Sample ordering by type and quantity<\/li>\n\n\n\n<li>Promo code functionality and comment sections<\/li>\n\n\n\n<li>Re-ordering, saved configurations, and bestseller shortcuts<\/li>\n\n\n\n<li>Fully responsive for mobile and tablet use<br><strong>Analytics Module:<\/strong><\/li>\n\n\n\n<li>Real-time reports on user behavior and traffic sources<\/li>\n\n\n\n<li>Insights into sales performance by product category<\/li>\n\n\n\n<li>Data-driven decision support for marketing and R&amp;D<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/minditstrapistorage.blob.core.windows.net\/strapi-uploads\/assets\/Picture4_8f226a4ac3.png\" alt=\"Picture4.png\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/minditstrapistorage.blob.core.windows.net\/strapi-uploads\/assets\/Picture5_17fb50d90b.png\" alt=\"Picture5.png\"\/><\/figure>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Results<\/h3>\n\n\n\n<p>The Plantbaser has transformed Planteneers\u2019 product development lifecycle. What once took up to 18 months now takes 20 minutes &#8211; from configuration to sample order. The configurator has streamlined internal workflows, enabled direct customer interaction, and supported more profitable engagement with smaller accounts. As more customers use the platform, real-time data captured through analytics continues to fuel R&amp;D and improve customer satisfaction.<\/p>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Client Testimonial<\/h3>\n\n\n\n<p>\u201cOur partnership with mindit.io brought to life the world\u2019s first plant-based food configurator. The platform not only shortens time-to-market but also delivers measurable value to our team and our clients.\u201d <\/p>\n\n\n\n<p class=\"has-text-align-right\">&#8211; Planteneers<\/p>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Visuals and Supporting Media<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Mock-ups of configuration journey<\/li>\n\n\n\n<li>Dashboards showing analytics insights<\/li>\n\n\n\n<li>Screenshots of the product catalog and ordering interface<\/li>\n\n\n\n<li>Roadmap for future feature releases<\/li>\n<\/ul>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Strategic Takeaways<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Digital configurators are a game-changer for personalized B2B food development<\/li>\n\n\n\n<li>Automation reduces costs and improves service for long-tail clients<\/li>\n\n\n\n<li>Real-time data collection supports strategic R&amp;D planning<\/li>\n\n\n\n<li>Co-creation and iterative development accelerate innovation<\/li>\n<\/ul>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">What\u2019s Next?<\/h3>\n\n\n\n<p>Planteneers will continue to enrich the Plantbaser by integrating new products and recipes developed by its R&amp;D team. Customers will be able to explore and sample these instantly, while insights from the platform will inform future product innovation. Ready to revolutionize your B2B product development? <\/p>\n\n\n\n<p><a href=\"https:\/\/mindit.io\/de\/kontaktieren-sie-uns\/\">Talk to our experts<\/a><\/p>\n\n\n\n<p><\/p>\n","protected":false},"author":86,"featured_media":12912,"parent":0,"template":"","meta":{"_acf_changed":true,"inline_featured_image":false},"categories":[122,105],"ss-tag":[92],"class_list":["post-14142","success-story","type-success-story","status-publish","has-post-thumbnail","hentry","category-foodtech-de","category-success-story-de","ss-tag-foodtech"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Creating the World\u2019s First Plant-Based Food Configurator<\/title>\n<meta name=\"description\" content=\"Creating the world\u2019s first plant-based food configurator to streamline B2B product development and cut time-to-market from months to minutes.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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